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Recall + Triage Engine — Veterinary Practices

Vaccination overdue.
Owner not contacted.
Pet unprotected.

A missed vaccination recall isn't just lost revenue — it's a relationship with a client who then drifts to whatever vet they find next time. ForgeMason automates booster recalls, handles prescription requests, books routine appointments 24/7, and routes genuine emergencies to your OOH provider so nothing slips through.

27%
of potential clients lost when the first call to a practice goes unanswered
BrightLocal Consumer Survey
85%
of callers ring a competitor if the first call goes unanswered
BrightLocal Consumer Survey
21×
higher contact rate when enquiries followed up within 5 minutes
Harvard Business Review
How It Works

Routine to emergency — all handled.

01

Call answered 24/7

Owner calls. AI answers immediately. Identifies routine vs urgent — health check booking, prescription request, or concern needing triage.

02

Triage or booking

Routine appointments booked directly. Prescriptions logged for processing. Concerns triaged — minor waits vs. genuine emergency routed to OOH.

03

Confirmation sent

Appointment confirmation text to the owner. Prescription request logged in your system. Nothing falls between the cracks.

04

Recall fires automatically

Vaccination due date logged. At the right time, the owner gets a recall text with a booking link. Booster revenue keeps flowing.

05

Annual health check prompt

Annual health check reminders go out at 11 months. Preventive care appointments keep the practice diary full year-round.

Features

Built for veterinary practices.

💉

Vaccination Recall

Logs every vaccination date and sends owner reminders at the right interval. Booster revenue stays predictable and consistent.

🚨

OOH Triage

AI triages out-of-hours calls and routes genuine emergencies to your OOH provider. Non-urgent calls are queued for the morning.

💊

Prescription Requests

Owners can request prescription repeats via phone or text. AI logs the request and flags for vet authorisation before dispensing.

📅

Routine Booking

Health checks, neutering consultations, nail trims, dental checks — all bookable directly through the AI at any time of day.

Review Requests

Post-appointment review requests sent automatically. Builds your Google profile and drives new registrations.

🔒

UK Data Compliance

No clinical pet records stored. Admin-only function. UK GDPR compliant. Your practice remains data controller.

Pricing

Simple pricing. No setup fee. No lock-in.

Capture
£67/mo
  • AI answers every call 24/7
  • Routine appointment booking
  • Missed-call text-back
  • OOH emergency routing
Get Started
Growth System
£367/mo
  • Everything in Front Desk
  • Local SEO management
  • Google Business Profile
  • Google Ads management
  • Monthly strategy call
Get Started
🏆

Price-Beat Promise. Found a like-for-like service cheaper in Somerset or Dorset? We'll beat it.

FAQ

Questions from practice managers.

How does the vaccination recall system work?+
After each vaccination or annual health check, the system logs the pet's name, owner's details and the due date. As the recall date approaches, the owner automatically receives a text reminder with a booking link. You set the timing for each vaccine type.
Can the AI handle out-of-hours emergency triage?+
Yes. The AI triages urgency — minor concern that can wait vs. genuine emergency. For emergencies it routes callers to your OOH provider or emergency service. It never gives veterinary advice.
Does the AI store pet medical records?+
No. The system handles admin only — booking, recall reminders and prescription request logging. No clinical records are stored. Your practice management system remains the single source of truth for medical data.
Is there a minimum contract?+
No minimum contract. Rolling monthly. No setup fee.
Get Started

Keep every pet's boosters on schedule.

Free 20-minute call. We'll walk through your recall opportunity and what we'd build for your practice.